
Terry Selk has 30+ years of destination marketing expertise, having spent 14 years with California Tourism managing its global travel trade development, followed by five years with the Sacramento Convention & Visitors Bureau as its director of tourism, then six years as the Executive Director of Yosemite Mariposa County Tourism Bureau. Terry is currently the Executive Director of the Yolo County Visitors Bureau.
Additionally, Terry started TASMARK Enterprises in 2006 to manage and promote his brainchild, the Golf Cups International event series, which brings travel sellers from around the world together with travel suppliers for three and a half days of networking and business development. Celebrating their 17th anniversary in 2021, The Cups have become “must attend” industry events.
In 2020, in the height of the pandemic, Terry recruited fellow colleagues who had been furloughed or needed new career paths to formulate the Tourism Expert Network (TEN), a comprehensive “boots on the ground” resource to assist industry organizations during recovery. TEN includes ten members representing nearly every sector in the industry and are geographically dispersed across the US. Available by the hour, day, week, or longer, TEN is widely considered the “dream team” in tourism marketing development.